SOMOS - SO MUCH
illuminate the way to 2018,
contribute to next year’s festival now, receive all kinds of rewards in return
On one day in September 2017, SOMOSabq illuminated every good thing we know our city to be. It takes an enormous network and all of our resources to build a celebration of that scale. You’re invited to be part of making it happen next year. The foundation will be crowdsourced; the goal is $30,000.
Help Us Build the Foundation for SOMOS 2018
Introducing the Luminaries Circle
Contriubtions of all levels are appreciated and will directly support the SOMOS 2018 Festival. Anyone who gives $100+ now will receive the additional perk of a one-year member in the Luminaries Circle (these memberships will become available for $125 following the crowdsourcing campaign).
Benefits of the Luminaries Circle include:
- 2 Tickets to SOMOS 2018
- 2 Expedited Entry Passes to SOMOS 2018
Skip the lines and dive right in to the festival - Invitations for You+One to Secret SOMOS Cocktail Hour & Taproom Takeovers
You’ll give us your cell phone number. A few times throughout the year, you’ll get a text invitation for a secret event one week later. Then we’ll text you the meetup location one hour before. Some events may have limited capacity due to venue, so make sure you RSVP. - Luminaries Circle Membership Keychain
In addition to displaying your membership in this rad group, the keychain will grant your access to all Luminaries Circle special events and perks. We made it cool and easy to keep track of. Don’t lose it. Seriously, it’s a $5 charge : ) - Gratitude & Recognition on the SOMOS Website
Cause we love showing love!

Contributions & Rewards
- 1 Ticket to SOMOS 2018
- 2 Tickets to SOMOS 2018
- 2 Expedited Entry Passes to SOMOS 2018
- 2 Tickets to SOMOS 2018
- 2 Expedited Entry Passes to SOMOS 2018
- 2 Tickets to a Concert of Your Choosing (You will not believe the list of shows!!) *
- 4 Tickets to SOMOS 2018
- 4 Expedited Entry Passes to SOMOS 2018
- 2 Tickets to a Concert of Your Choosing (You will not believe the list of shows!!)*
- 2 Tickets to a Concert of Your Choosing. (You will not believe the list of shows!!)*
- Membership to the Luminaries Circle (a $125 value), including:
– 2 Tickets to SOMOS 2018
– 2 Expedited Entry Passes to SOMOS 2018
– Invitations for You+One to Secret SOMOS Cocktail Parties & Taproom Takeovers throughout the year
– Luminaries Circle Membership Keychain (and your access pass for all of the above)
– Gratitude & Recognition on the SOMOS Website
- 2 Tickets to a SOLD OUT Concert of Your Choosing – a $60-160 value (You will not believe the list of shows!!)*
- Membership to the Luminaries Circle (a $125 value), including:
- 2 Tickets to SOMOS 201
- 2 Expedited Entry Passes to SOMOS 2018
- Invitations for You+One to Secret SOMOS Cocktail Parties & Taproom Takeovers throughout the year
- Luminaries Circle Membership Keychain (and your access pass for all of the above)
- Gratitude & Recognition on the SOMOS Website
* Tickets will be claimed first come, first served. Though we have 4,000 tickets to 16 shows, some of the concerts have very limited quantities available.
$5,000+
SOMOS 2018 Promoter
Sponsorship Benefits Include the following:
- Recognition in Luminaries Circle social posts
- 15 Additional Tickets to SOMOS 2018
- 15 Additional Expedited Entry Passes to SOMOS 2018
- Logo on SOMOS 2018 Website Partner Page
- Logo placement in SOMOS 2018 Social Media campaigns
- Branding on SOMOS Mobile App
- 2 Dedicated Social Media Campaigns
Membership to the Luminaries Circle, including:
- 2 Tickets to SOMOS 2018
- 2 Expedited Entry Passes to SOMOS 2018
- Invitations for You+One to Secret SOMOS Cocktail Parties & Taproom Takeovers throughout the year
- Luminaries Circle Membership Keychain (and your access pass for all of the above)
- Gratitude & Recognition on the SOMOS Website
$10,000+
SOMOS 2018 Community Partner
Sponsorship Benefits Include the following:
-
Recognition in Luminaries Circle social posts
-
20 Additional Tickets to SOMOS 2018
-
20 Additional Expedited Entry Passes to SOMOS 2018
-
Logo on SOMOS 2018 Website Partner Page
-
Logo placement in SOMOS 2018 Social Media campaigns
-
Branding on SOMOS Mobile App
-
4 Dedicated Social Media Campaigns
Membership to the Luminaries Circle, including:
- 2 Tickets to SOMOS 2018
- 2 Expedited Entry Passes to SOMOS 2018
- Invitations for You+One to Secret SOMOS Cocktail Parties & Taproom Takeovers throughout the year
- Luminaries Circle Membership Keychain (and your access pass for all of the above)
- Gratitude & Recognition on the SOMOS Website
$15,000+
SOMOS 2018 Community Champion
Sponsorship Benefits Include the following:
- Recognition in Luminaries Circle social posts
- 20 Additional Tickets to SOMOS 2018
- 20 Additional Expedited Entry Passes to SOMOS 2018
- Logo on SOMOS 2018 Website Partner Page
- Logo placement in SOMOS 2018 Social Media campaigns
- Branding on SOMOS Mobile App
- 6 Dedicated Social Media Campaigns
- Branding on select TV campaigns, radio spots, ad placements
- Sponsorship recognition and placement throughout event
- Customized Sponsor Benefits
Membership to the Luminaries Circle, including:
- 2 Tickets to SOMOS 2018
- 2 Expedited Entry Passes to SOMOS 2018
- Invitations for You+One to Secret SOMOS Cocktail Parties & Taproom Takeovers throughout the year
- Luminaries Circle Membership Keychain (and your access pass for all of the above)
- Gratitude & Recognition on the SOMOS Website
$20,000+
SOMOS 2018 Community Illuminator
Sponsorship Benefits Include the following:
-
Recognition in Luminaries Circle social posts
-
25 Additional Tickets to SOMOS 2018
-
25 Additional Expedited Entry Passes to SOMOS 2018
-
Logo on SOMOS 2018 Website Partner Page
-
Logo placement in SOMOS 2018 Social Media campaigns
-
Branding on SOMOS Mobile App
-
6 Dedicated Social Media Campaigns
-
Branding on select TV campaigns, radio spots, ad placements
-
Customized Sponsor Benefits
-
Lead sponsorship recognition and placement throughout event, including on one of the major SOMOS 2018 focal points: Stages, Marketplace, Arts & Culture Blvd, Site Specific Art Commissions, Youth & Family Corridor, Food Courtyard, Craft Beer Garden
Membership to the Luminaries Circle, including:
- 2 Tickets to SOMOS 2018
- 2 Expedited Entry Passes to SOMOS 2018
- Invitations for You+One to Secret SOMOS Cocktail Parties & Taproom Takeovers throughout the year
- Luminaries Circle Membership Keychain (and your access pass for all of the above)
- Gratitude & Recognition on the SOMOS Website
The Story of SOMOSabq
SOMOS ABQ represents a vision to illuminate the beauty and brilliance of Albuquerque, as well as to offer a meaningful opportunity for community connection and pride of place. We** imagined a one-day festival celebration that would draw people from all over the city to the heart of Downtown, activating eight blocks of our urban center, boosting our local businesses, and highlighting our extraordinary local artistic, cultural and creative talents. Over the course of these April 2017 coffee-date conversations, we aimed for a September launch. Of the same year.
We knew that we were being ambitious. We also knew that the energetic groundwork for an event like SOMOS was in place; we’d all been part of broader conversations, events and initiatives that indicated the potential for strong support. Further, and in an illustration of the camaraderie that characterizes this city, Yelp, New Mexico Brewers Guild and Nuevo Tech Experience — which were already planning fall events of their own — quickly joined us as core collaborators.
So with hope that *this* might be the time, we invited our networks to come together for an initial interest meeting in May. We were invigorated when 53 individuals from myriad sectors not only attended, but signed on to the SOMOS organizing committee — which continued to expand over the next five months. With growing momentum and generosity, Bernalillo County, the City of Albuquerque, University of New Mexico and 39 additional private and public sector entities invested as sponsors.
And on Saturday, September 23, we hosted the inaugural SOMOS, where our festival attendees experienced:
- Five stages highlighting local bands like Reviva and Burque Sol, and headlined by international music acts: Electronic dance phenomenon Dillon Francis, hip hop legends Deltron 3030, rising country star Jackie Lee, indie rock powerhouse Minus The Bear
- Arts & Culture Boulevard featuring roving aerialists and performers, and anchored by seven large-scale immersive art installations by Mark & Elizabeth Horst, Reyes Padilla, Natalie Voelker, Concept Flux, DRY MTN, GRAFT, and You’re on TV
- Youth & Families Corridor including a family farm petting zoo, skate ramps, art-making activities, dance floor and youth musical performances
- Nuevo Tech Experience programming at Simms Space and Mezcal
- 25 Nonprofit Organizations sharing their missions and offering participatory activities
- Marketplace featuring dozens of arts, design, craft, clothing and business vendors like Two Stoned Betties, Beth Spencer Design and Erin Leigh Designs
- New Mexico Brewers Guild Beer Garden showcasing 10 local breweries including Tractor Brewing, Dialogue Brewing and Duel Brewing
- Yelp Food Courtyards showcasing 24 local restaurants and foodtrucks, including Sweet Tea Bakery Cafe, Urban Hotdog and Gourmet Donor Kabob
** SOMOS Coordinators:
Cailyn Kilcup, Vice President, Facility Build
Julia Mandeville, Chief Programs Officer, Harwood Art Center
Chris Schroeder, Chief Operating Officer, Real Time Solutions
Stephen Segura, Owner-Operator, El Rey & Viva ABQ
David Silverman, Principal & Qualifying Broker, Geltmore Group